29 10, 2019

Can You Be Creative As A Songwriter If You Are Sober? by @ROCassataMusic

By |2020-07-01T09:43:50-04:00October 29th, 2019|Categories: DIY, Guest Author, Tips|Tags: , , , , , , , , |

When people find out that I’m a singer-songwriter who is sober, they usually have one main question for me. “How has being sober affected your songwriting? Can you still write?” Photo by David Yerby One of the major concerns I had about committing to a sober life was my songwriting. I wondered how it would affect my writing. Would I still be as creative? Would I have enough juicy stories to tell? [...]

15 07, 2019

How to Get More Free Views on Facebook

By |2020-06-28T07:20:35-04:00July 15th, 2019|Categories: DIY, DIY Music Business, Official, Tips|Tags: , , , |

I will try to help you get more free views on Facebook for 2019/2020 in this short article. You are not alone in your struggle to be heard or at least feel noticed. Getting to that is a process of understanding your following. Knowing what works and what doesn’t will certainly help a lot! Thankfully there are tools to help you find out, Facebook (Insights) and Twitter (Analytics).   I am going to help [...]

20 06, 2019

Releasing an EP, how do you do it?

By |2019-07-05T05:46:20-04:00June 20th, 2019|Categories: DIY Music Business, Exclusively for Subscribers, Tips|Tags: , , , , , , |

Releasing an EP: Making music may be an art form, but releasing it into the world and doing your utmost to make it sell-able is pretty easy to define. Let's assume you're a fairly established band with a fan base of sorts, but have never released, or recorded an EP before. What's the first thing you should do? I'm betting you're thinking 'Hit the studio?'? Nope. You need to do some customer facing trials, [...]

19 06, 2019

Should you ever give your music away for free?

By |2019-07-05T05:51:38-04:00June 19th, 2019|Categories: DIY Music Business, Exclusively for Subscribers, Tips|

As a record label owner, we often have bands come to us and ask to record an EP and a single, with the aim of giving the single away for free, to encourage people to buy the EP. Our answer was always no.  In the age of the internet, anyone can make music, and put it online in any one of hundreds of places. Unfortunately, for most musicians, this has led to a race [...]

8 09, 2018

TOUR HACKS: A Nervous & Prepared Musicians Guide

By |2020-07-01T09:44:16-04:00September 8th, 2018|Categories: DIY, Gig Tips, Guest Author, Tips|Tags: , , , , |

What to bring on the road to survive Written by Ryan Cassata with help from Mae Krell & April Rose of the Rose Monarch Photo Credit: Mae Krell Touring is probably the most freeing thing I’ve ever participated in so far. I live for it and I want to be on the road as much as possible. While touring is fun, there’s also a lot of stress and a lot of thought [...]

26 07, 2018

The Power of Non-Power Chords by @GhostlyBeard

By |2020-07-01T09:45:11-04:00July 26th, 2018|Categories: DIY, Guest Author, Stories, Tips|Tags: , , , |

My first attempt at learning classical harmony was a failure! I was 16 or so then and was interested in learning more about music and especially how to write. What stopped me from learning classical harmony was one of the rule that you learn early on: it says that you shouldn't use consecutive fifths. It's the biggest no-no that you will be taught: "Consecutives are the no.1 bad guy in figured bass! You must [...]

21 06, 2018

Why Proper Show Etiquette Can Pay Off

By |2020-06-28T07:25:51-04:00June 21st, 2018|Categories: DIY, Gig Tips, Guest Author, Tips|Tags: , , , , , |

Why Be Nice, Show Etiquette I recently played a show where the opening acts were so rude! They acted this way towards the sound man, venue, promoter and to me and the other act…the co-headliners of the show. They were so rude that it was noticeable to my friends and family who had come a long way to see the show. Before the door guy even let any fans inside the venue…the band sent someone [...]

21 05, 2018

Official Indie Music Bus imbChat #imbChat

By |2018-05-27T07:46:13-04:00May 21st, 2018|Categories: Official, Online Chat, Social Media Network, Tips|

#imbChat Welcome to the official page for our Indie Music Bus Twitter Chats imbChat. These chats should grow a community of musicians and supporters. You can see previous chats here. Chats on Tuesday and Thursday 6PM EDT | 3PM PDT | 5PM CDT | 11PM BST  Saturday [ 4PM EDT | 1PM PDT | 3PM CDT | 9PM BST ]  Be notified via our Newsletter, with the Online Chat checked, of upcoming chats.       [...]

13 05, 2018

How to Book Your Own Tours DIY @ROCassataMusic

By |2019-06-20T09:13:58-04:00May 13th, 2018|Categories: Gig Tips, Guest Author, Indie Music Support, Tips|Tags: , , , , |

by Ryan Cassata I booked my first tour, completely DIY style, when I was 15 years old. I wasn’t well-known at all in the music world and I didn’t have a big following, so there was no guarantee that I would pack out venues with screaming fans. All I had at the time were some videos of me performing live on YouTube. That was key, because venues could hear what I actually sounded like live [...]

1 05, 2018

Greater Success Selling Your Music & Merch

By |2020-06-28T07:28:42-04:00May 1st, 2018|Categories: DIY, Tips|Tags: |

Do Less Actual Promotion In this short article, i'll give a few tips on how to have greater success selling your music and merchandise. Too many artists out there in social media land use promotional type language trying to sell their wares. Also, sharing music directly with someone as an introduction will most often fail. The general public is becoming deaf to all the noise out there! Ever notice that on TV or radio [...]